In this day and age of online marketing and social media, businesses cannot afford to ignore the importance of having your own website. Owning a web site can get your company extra awareness and bring new customers. You can reach customers world wide without the major cost of having a large network of stores. Starting a web site is not expensive as you may think. Would you believe me if I told you that you can get web host for under TEN dollars a month?

Having your companies web site on the internet is a must! Because customers that visit your store expect it and expect to be able to get more information at your web site and maybe even learn more about who your company is. If your company isn’t already on the internet, you may be losing tons of customers and money!

Lower Cost - Running a web site is cheaper than a store, web host can cost under 10 dollars and just one store location can cost hundreds to thousands of dollars. In fact all you need is a web host, web design and maybe some scripts. You can even accept credit cards, debit cards, and bank account payments for free on the internet with PayPal.

Most stores are not open 24 hours a day because of the cost, but you can stay open 24 hours a day with your web site and without the cost. Advertising a site is a lot cheaper than trying to advertise a store. You can use pay per click, it means what it says, you only pay per surfer that visits your website.

More Awareness - A web site can be viewed by anyone with an internet connection in the world, meaning no more only focusing on local towns and cities. Just look at a few of the biggest sites on the web, most or all their money comes from the sales they make online and they used the internet to grow their company.

Marketing - Online marketing is much cheaper for websites than for a store. You can advertise hundred different ways on the internet, from pay per click search engines to email marketing and of course banners or pop-ups. The cost is cheaper and you tend to get a better conversion rate.

This is only a few benefits of having a website, you should research your market and compare web hosts before making a decision.

I hope this article has been of use to internet marketers who are interested in setting up their own website. If you have other questions, you can find tutorials and articles to improve your website at .


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